Born in the 60's. Still Glowing.
Australia's most famous neon is back - revived for a new era of collars, stories & style.
Born in the 60's. Still Glowing.
Australia's most famous neon is back - revived for a new era of collars, stories & style.
Heritage Collection
Discover The Pink Poodle®
The Pink Poodle® - isn’t just a sign - it’s a symbol of Australian style, optimism, and the golden era of coastal glamour.
From postcards to pop culture, it remains one of Australia’s most beloved icons - recognised far beyond its original glow on the Gold Coast.
Today, The Pink Poodle® continues to inspire new generations through storytelling, design, and brand collaborations that honour its enduring spirit.
We welcome licensing, creative partnerships, and projects that celebrate heritage with a modern twist.
Licensed and managed by Iconic Marks™ - a division of Starter Group™, specialists in heritage Australian brands.
Ready to bring a little of neon nostalgia to life? Check in below to collaborate with an icon.
